The Golden Arches are getting greener.
McDonald’s announced Tuesday that it will significantly reduce the amount of virgin fuel-based plastic in its Happy Meal toys by the end of 2025.
The fast food behemoth began taking steps to become more eco-friendly in France, Ireland and the United Kingdom three years ago.
Per CNBC:
Some toys, like board game pieces, will be made with plant-derived or recycled material. Others will have more significant changes to their appearance. Superheroes and movie characters will be 3-D cutouts rather than plastic figurines. The company is also looking into switching from plastic wrapping to plant-based and certified fiber packaging.
“As you can imagine, our entire supply chain has to change with this,” Murray said. “It has been a massive undertaking, and we’re really just changing the way we do our Happy Meals.”
McDonald’s operates 39,198 restaurants in more than 100 countries. The company trades on the New York Stock exchange and is valued at approximately $184 billion.
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